Case Study
How Custom Analytic Reporting Helped A Global Beauty Brand Amp Up Sales
PAGE 1 CLIENT WAS LOSING SHARE IN A GROWING MARKET Industry Sales Client’s Share of Sales A strong sales team can be a critical cog in a resilient brand, especially one that spans multiple, diverse regions. When sales and market share are down, for instance, the C-suite often looks to its sales team—the front-line personnel—to figure out why. But feedback from the front line isn’t always sufficient. The picture painted can be incomple