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Hindustan Unilever’s Brand Kissan Drives Video Engagement With Outbrain

Hindustan Unilever’s Brand Kissan Drives Video Engagement With Outbrain

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Overview: Conceived in 2012, HUL’s Kissanpur campaign emphasises the importance of real natural experiences. Through content, kids are encouraged to connect with nature by sowing seeds and growing real juicy tomatoes. As part of the “100% Real” campaign, the brand also launched the “Kissan 100% Real Blogger” contest, inviting bloggers from the country to share their “100% real experiences” stories of growing up. The contest was followed by a

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