FullContact, led by VP of Marketing Mary Margaret Hennen, strengthened pipeline growth and customer retention using Yesware. In today’s digital world, businesses must build authentic relationships by understanding customer needs and preferences. FullContact’s go-to-market teams utilize Yesware to foster genuine connections with prospects and clients, enabling personalized engagement. This approach helps customer success teams focus on supporting individuals, not just contacts, enhancing user satisfaction. Yesware’s tools empower FullContact to build strong digital relationships that drive revenue growth and improve long-term customer loyalty.

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