CHAPTER 1 From ICP to Revenue Growth: How to Use Your Ideal Customer Profile to Drive Sales Pipeline Pipeline Generation is a Team Sport Target Accounts Table of Contents Introduction .................................................................................................................. 3 The Magic of an ICP .............................................................................................. 4-5 Defining Your ICP Step-by-Step ..................................................................... 6-9 Roadblocks RevOps Face ............................................................................... 10-12 Overcoming RevOps Roadblocks ............................................................... 13-16 See You Next Time for Growth Hacking ........................

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