Horwath Case Study FROM CONSULTANT TO STRATEGIC THINKING THOUGHT LEADER Introduction Consultant Rich Horwath, founder of the Strategic  inking Institute, has worked with many organiza- tions, helping them identify holes in their thought processes. His services focus on teaching managers to develop a more strategic way to approach their business in order to improve their competitive advan- tage, better use resources, and to achieve sustainable growth. Having worked with such companies as Kraft and Motorola, Rich recognized the need for strategic planning resources at all levels of manage- ment. “I heard from many managers at all levels that they didn’t have a roadmap to go from being tactical thinkers to strategic thinkers,” a necessary skill vital to the health of a company. L

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