Fjallraven Increases Revenue Through Recommendations And Personalized Messaging
Fjallraven Increases Revenue Through Recommendations And Personalized Messaging
4 PagesCASE STUDY Personalizing the Great Outdoors Increase in revenue per user CTR uplift Uplift in conversions From value and time-based shipping options overlays Due to clicks on similar items on product pages From engagement driven by low-in-stock messaging 30% 150% 38% Results Founded in 1960 in Sweden, Fjallraven is a leading brand in outdoor gear and equipment, known for its commitment to quality and sustainability. To encourage p
