Case Study The Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands. Fanta - One Riyal CampaignCase Study - Fanta - One Riyal Campaign Campaign Objectives Duration Measurments Drive engagement with the brand in a fun and interactive manner and deliver the key advertising message to the target audience “Only One Riyal” to purchase a refreshing Fanta drink. Target specific regions and locations in Saudi Arabia by Geo Fencing. Target Android and iOS smartphones. 4 Weeks Click through Rates Post click engagement Retargeting click through rateCoca Cola’s desire was to promote the new Fanta Abu Riyal Product through an interactive rich media e

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