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Escalator Panels And Silver Centres Increased Brand Recall For Gaming Ad

Escalator Panels And Silver Centres Increased Brand Recall For Gaming Ad

Exterion Media
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Key take outs Escalator Panels and Silver Centres increased brand recall for gaming ad CASE STUDY - 4 Mobile Gaming App THE RESULTS • The Escalator Panels (LEPs and DEPs alongside Silver Centres produced 72% ad recall; 42% of London Tube users recalled the two Silver Centres alone • 64% of Tube users who recalled the Mobile Gaming App Escalator ads (Silver Centres alongside DEPs or LEPs) have interacted with the brand during the course of t

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