Case Study
Epsilon
Epsilon “By integrating Mintel insight into new business opportunities, we have been able to gain the competitive edge necessary to advance partnerships with global brands and key business players. ” VIRGINIA HARVEY SECONDARY RESEARCH MANAGER My area of focus is to extract and develop compelling insights and stories through data analysis via secondary research sources. More specifically, I provide actionable insights for new and existing business development, creative executions, general intelligence, and other POV tactics. Our primary objective throughout our business is simple: create the connections that bond people and brands. While at its core, this sounds easy enough, we (and our clients) are faced with a range of business challenges, specifically in understanding and predicting cons