EHS Insight Case Study EHS Insight and LinkedIn: The Sure Shot to Success Going big by going small Since 2009, EHS Insight has delivered a flexible, powerful solution for managing risk and increasing efficiency. Offering software for incident management, auditing and inspections, as well as sustainability and hazardous conditions management, the EHS software is used by environmental, health and safety (EHS) professionals across a diverse range of industries. Historically, EHS Insight provided an on-premises enterprise solution—and marketing was largely word-of-mouth. Recently, when the company introduced an SaaS solution for small- to midsize business, the marketing team needed a more focused channel to find its niche audience. “Other methods attracted people responding to sear

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