eComm Business Performance Measurement for a Technology Client CASE STUDY www.course5i.com Intelligence into top performing products, channels, content and marketing initiatives for enhanced ROI YoY worldwide revenue uplift and a greater increase for some regions during the holiday season Considerable FTE hours saved through automation and optimization in the first few months of process transition Improvement in internal stakeholder satisfaction Business Impact Client Technology client in US Industry Information Technology Business Challenges To build a decision engine ecosystem for the leadership team, to provide them visibility into the performance of key business KPIs and real time intelligence for accelerated decision making Approach Workshops were set up with the Sales,

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