Case Study
Dynamic product ads combined with contextual targeting delivers 400% increase in click-through rate (CTR) for retailer.
Dynamic product ads combined with contextual targeting delivers 400% increase in click-through rate (CTR) for retailer.
m o c . o d a c a d a @ o f n i : l i a m E 1 2 2 0 - 1 0 3 4 0 6 1 + : l e T 4 A 4 E 6 V , a d a n a C , C B , r e v u o c n a V . t S r e d n e P t s e W 0 3 1 1 – 2 1 8 : e c ffi o d a e H o d a c a d A Objective Retail Case Study Dynamic product ads combined with contextual targeting delivers 400% increase in click-through rate (CTR) for retailer. Target relevant product offers to viewers Achieve a Click-Through Rate (CTR) of 0.20% Emulate their print circular program by incorporating unique time-sensitive coupons for each product that could be downloaded and printed for in-store redemption Solution Adacado delivered a complete campaign solution that included both the Adacado dynamic creative platform as well as the targeted media buy. Dynamic Multi-Product Ads The client was