Case Study
Driving Omnichannel eCommerce Performance With Mobile Data
Driving Omnichannel eCommerce Performance With Mobile Data BACKGROUND Adore Me is an innovative intimate apparel company. Recognized by Inc and Crain’s for its remarkable growth, Adore Me continues to expand thanks to fantastic new customer growth, strong customer retention, competitive pricing, the wide range of sizes offered and a number of new retail sales channels. CHALLENGE As a data-driven organization, Adore Me’s Marketing and Product teams sought to connect all of their marketing and sales channels in a single BI system so they could better understand and optimize their omnichannel performance. Mobile Revenue 20% Growth Via User-Acquisition Optimization 2X Purchase Rate On Mobile 80% All TrafficAppsFlyer is my source of truth for engagement and user acquisition and performa