Data-driven content strategy rules for media companies
Data-driven content strategy rules for media companies
8 PagesExpert Insights Data-driven content strategy rules for media companies Experts on this topic Janet Snowdon Director, IBM Media and En- tertainment (M&E) Industry Solutions https:/ /www.linkedin.com/in/ janet-snowdon-b160769/ jsnowdon@us.ibm.com Peter Guglielmino CTO, Global M&E Industry Solutions https:/ /www.linkedin.com/in/pe- ter-guglielmino-45118220/ peteg@us.ibm.com Janet Snowdon is director of IBM M&E with more than 25 years’ experience. Throughout her career, she has received numerous accolades, including a Technology and Engineering Emmy Award. She is also a member of IBM’s Industry Academy. Steve Canepa General Manager, IBM Global Communications Sector and Global Industry Managing Direc- tor, Telecommunications, M&E Industry Solutions https:/ /www.linkedin.com/in/ s
