Credit Union | SEO up over 100% in 2009!The Challenge When we were hired by Metro Credit Union, one of the largest credit unions in Massachusetts, in April 2009, they had some initial, local ranks. These mostly included town names for an old domain name, metrocreditunion.org. They ranked #7 for “credit unions ma” in Google, etc. and had a few 3rd and 4th page ranks for their newer domain, metrocu.org. These included things like “wireless banking massachusetts” at #30 in Google. Google was clearly unsure of which domain was the correct one, and this needed to be remedied. They were also looking to increase visibility for state and regional search terms, as well as add ranks for higher-level terms like “online banking”. The Credit Union Marketing Strategy We advised the client that

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