Case Study
Creating a Winning Culture - Girl Scouts of Kentucky’s Wilderness Road Council
Ut pharetra sit amet aliquam id diam maecenas ultricies mi. Justo laoreet sit amet cursus sit amet dictum sit amet. Vel orci porta non pulvinar. On a national level, GSUSA was implementing a major organizational sales transformation that included updating systems, processes, and practices to support their new sales approach to customer service and member recruitment. With the new sales strategy on the horizon, the Girl Scouts of Kentucky’s Wilderness Road Council’s newly appointed Chief Executive Officer and Chief of Staff recognized that before they could successfully adopt the national sales strategy, they would first have to completely change the Council’s current disjointed and chaotic business model. The Council was deeply rooted in a stagnant legacy culture of tenured leaders who beg