Case Study
CONSUMER DURABLES INCENTIVES & REWARDS AND TRAINING PROGRAM
A global construction and mining manufacturer achieved a 300% ROI over five years by launching a worldwide incentive and training program for dealer sales teams. The initiative rewarded contract creation, cross-selling, and referrals, while offering education through training modules. Customized across 60 countries, it featured segmented campaigns, an online rewards platform, and tailored leaderboards. The program achieved 85% global enrollment, 52% engagement, and led to a 25% increase in U.S. deals and 22% growth in global deals, successfully enhancing loyalty, engagement, and sales performance.