Case Study

Call-Em-All - Strategic Focus to Grow Revenue and Reduce Risk

Call-Em-All - Strategic Focus to Grow Revenue and Reduce Risk

Pages 5 Pages

Call-Em-All - Strategic Focus to Grow Revenue and Reduce Risk “Paul Sparrow and Chief Outsiders helped us understand where to place our time and effort, enabling us to move forward with confidence and a sound strategic plan, changing the way we work as a company.” Brad Herrmann, President and Co-founder, Call-Em- All Call-Em-All provides group messaging services to more than 40,000 customers, including Fortune 500 companies. Seeking to enhance marketing expertise and re-direct sales, President and Co-founder, Brad Herrmann, brought in Chief Outsiders CMO, Paul Sparrow, for a three-phase, six-month engagement. Guiding the company to focus on key industries and texting, Sparrow activated a comprehensive strategic plan and handed it off to new marketing leadership, leading to reduced ris

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