Case Study
Building a Performance Culture Through
CASE STUDY Building a Performance Culture Through Clear Expectations and Meaningful ConversationsCASE STUDY Family-owned, wholly bootstrapped software company Envato was built on strong values. According to Organizational Development Manager Rebecca Covington, Envato’s culture of humility and friendliness flows naturally from the family owners to the rest of the organization. But as Envato grew and evolved, it needed to find a way to become more outcomes-oriented while staying true to its values. “We [wanted to] build out our performance culture and hold people a little more accountable, without losing our Envato magic,” explains Rebecca. T o this end, the company introduced a performance management philosophy of “holistic contribution.” Envato’s CEO, Collis T a’eed, defi