Case Study

Bossard leverages Showpad to improve Marketing and Sales collaboration and drive greater agility and productivity

Bossard leverages Showpad to improve Marketing and Sales collaboration and drive greater agility and productivity

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About Bossard Bossard is a leading international supplier of product solutions and services in industrial fastener technology. Its product range includes over 1,000,000 fasteners and customer-specific application solutions. In combination with services in the areas of Smart Factory Logistics and Assembly Technology Expert, Bossard enables its customers to increase their productivity sustainably. Success is measurable: Proven Productivity. With 2,500 employees in 77 locations, the Group reported CHF 871.1 million in sales in 2018. Bossard is listed on the SIX Swiss Exchange. Decentralized Sales vs. centralized Marketing For decades, the Bossard Sales team used an expensive 1000-page catalog as its main Sales tool. However, despite its size, the fastener technology catalog didn’t i

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