Case Study

Johnstone Supply Growing Business with Showpad

Johnstone Supply Growing Business with Showpad

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Johnstone Supply Growing Business with Showpad “[Before Showpad, in regards to content] it felt like you were looking to find a paperclip in the Amazon jungle.” — Randall Hudspeth VP of Marketing and sales at Johnstone SupplyAbout Johnstone Supply Johnstone Supply is a wholesale distributor recognized in the heating, air conditioning, and refrigeration industry. With regional distribution centers across the United States, the company has 390 independently owned stores nationwide. These stores align their own marketing content with the main corporate office. The corporate office creates and distributes both Johnstone Supply specific content and also content provided by its 400+ suppliers to their store representatives and outside sales reps. The Content Struggle Before Showpad, b

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