CASE STUDY AUTOMATED MARKETING MADE PERSONAL How Eide Automotive Group Targets the Right Customers, at the Right Time, with the Right Message“One of the greatest strengths of Automotive Marketing Platform is being able to target customers with the right message, at the right time—at the right moment when the customer is most likely to act and create opportunities for our stores.” Eide Automotive Group has a simple, straightforward philosophy: to provide time-saving, hassle-free, fair-priced car-buying and vehicle service experiences. This customer-centric approach extends to everything the dealer group does, including its marketing efforts. Eide is committed to respecting customers’ time and attention with marketing that is honest and to-the-point. But with five stores in Nor

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