Automated Bidding Lowers CPL and Boosts Lead Quality for Sage Intacct Location: San Jose, CA | No. of Employees: 650 | Industry: Computer Software 32% reduction in CPL with automated bidding on LinkedIn CxO/Controller audience reached with one Lead Gen Forms campaign 10-20% Challenge Solution • Within the first month of using automated bidding for some of its major campaigns, Sage Intacct saw a 32% reduction in CPL. • “We’re very, very optimistic on what’s going on right now with our LinkedIn program,” says Ari Capogeannis, Director of Growth Marketing & Analytics Results • A provider of efficiency-building finance software, Sage Intacct deploys an always-on marketing strategy aimed to being available and accessible to customers whenever a need arises. • With its prosp

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