Case Study

At i9 Sports, Customers Are The Real Winners

At i9 Sports, Customers Are The Real Winners

Pages 2 Pages

At i9 Sports, Customers Are The Real Winners A LISTEN360 CUSTOMER STORY LOCATIONS 750+ INDUSTRY Child Related THE CHALLENGE Scott Morgenroth, manager of Franchise Business Coaching for i9 Sports, loves team sports but has a unique take on what it means to be a winner. “To us, it’s about inclusion, having fun in a safe environment and providing our customers with outstanding organization and communication. The more insight we have into our quality of service, the better our Area Developers [franchisees] can understand what’s working and what we could do better.” Morgenroth says that in the past, i9 Sports used an outside firm to survey its customers twice a year. “The surveys were slightly cumbersome because they asked a combination of market research and customer satisfaction que

Join for free to read