APPETITE FOR ENGAGEMENT CHALLENGE How do you get serious snackers to engage with your brand? SOLUTION You serve up irresitable creative that get’s them asking for more! Kargo cooked up an engaging Conveyor Belt Game that expanded from a variety of mobile formats. Consumers ate it up across content verticals – with benchmark-beating results spanning Entertainment, Food, Health & Fitness, Home & Garden, News, Style & Fashion and Lifestyle – showing snackers engage across a diverse range of content! 18s AVG. IN-VIEW TIME 1.1x Benchmark 1.7% AVG. CTR 2.2x Benchmark 8% AVG. ENGAGEMENT RATE 2.7x Benchmark CPG / SNACKS Sources In Order: Celtra Engagement Metrics, Dart for Advertisers, MOAT Metrics IN-ARTICLE SIDEKICK HOVER CONVEYER BELT GAME (EXPANDABLE FORMATS)

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