ON THE MONEY CHALLENGE How do you educate your audience about a new financial product on their favorite screen? SOLUTION You launch a custom mobile-first unit proven to drive engagement. The Kargo Anchor Rich Media Generator quickly caught the audience’s attention, enticing them to scroll through a multiple page questionnaire. The results were off the charts! 2.8% EXPANSION RATE +87% benchmark 1 91.5% IN-VIEW* FINANCE Sources 1 & 2 : Kargo Brand Metrics *MOAT Benchmark N/A 9.8% ENGAGEMENT RATE +85% benchmark 2

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