Case Study
Advertising.com Harnesses the Power of Digital Element’s NetAcuity to Serve Geotargeted Ads and Deliver Increased Revenue
Advertising.com Harnesses the Power of Digital Element’s NetAcuity to Serve Geotargeted Ads and Deliver Increased Revenue
Success Story Scenario Advertising.com is a leading provider of performance-based interactive marketing solutions for advertisers and publishers and operates one the industry’s largest web networks. Early on, it recognized a huge demand from its customers-including colleges and universities, community banks, local newspapers, ISP’s, retailers, city and state-level websites, local, and regional telecoms, etc.-for the ability to monitor