A Day in Transcreation by Melina Vischi, LatAm Spanish Fashion Transcreator at Alpha A day in the transcreation team will always be exciting and full of challenges. I get all sorts of tasks. They may involve subtitling marketing videos with tutorials for big cosmetics brands, looking at confidential images of designer pieces that are about to hit the runway, or staring at a two-word title (for longer than I care to admit). I’m always amazed at how witty a pun can be, but how hard it is to translate it. Thought piece ALPHA LTD St Andrew’s House St Andrew’s Road Cambridge CB4 1DL United Kingdom @thisisalphalive thisisalpha.comOne of the best things about our work at Alpha is that we are dedicated to specific clients, and this allows for an incredible degree of specialisation. For ins

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