Case Study
4 WAYS TO OVERCOME DIGITAL FATIGUE IN A POST-PANDEMIC WORLD
What Organizations Need to Know to Effectively Communicate with Prospects and Customers 4 WAYS TO OVERCOME DIGITAL FATIGUE IN A POST-PANDEMIC WORLD2 Following the pandemic, the concept of digital fatigue has become an unfortunate reality. Individuals are spending a majority of waking hours viewing devices, whether for professional or personal life. During those hours, each person is exposed to a bombardment of digital communications, resulting in an overload of messages. With today’s consumers toggling between multiple devices at any given time (laptop, desktop screens, plus multiple phones) – it has become increasingly difficult for organizations to attract and maintain customer attention. As a result, many organizations are taking a hard look at the strategies, processes and techn