HG Insights Case Study - 27partners 27partners develops creative digital applications that make it easy for companies to educate, share, and interact with their employees or customers. 27partners Uses Granular Business Intelligence to Find ICP and Grow Business To see how HG Insights’ Tech Intelligence can help grow your business, visit hginsights.com Copyright © 2019 HG Insights. All rights reserved. Background As a small startup who specializes in delivering unique digital experiences to corporate clients, 27partners needed a way to find the right prospects for its solutions. Their ideal customer profile (ICP) consisted of companies with a specific configuration of hardware and software, a certain level of budget spend in the software virtualization market, and an annual reven

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