One of the biggest retailers in Europe, LC Waikiki has 589 stores in 28 countries and offers affordable fashion to its customers with the motto of “everybody deserves to dress well”. In LC Waikiki stores customers are presented with a wide range of products for the whole family. From regular wear to pajamas and underwear, sportswear, shoes and accessories, product inventory of LC Waikiki includes all the items to meet their customers’ casual wear needs. “Since we were already integrated with Insider’s personalization platform, we started using Smart Recommender without any further integration and with a little investment. The results were amazing and it is the first time we were able to test the performance of recommendations the way we wanted them to be tested. Insider is

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