Case Study
5.10% conversion rate uplift with
Founded in 1979, Media Markt is Europe’s leading consumer electronics retailer. With more than 800 stores across 14 countries, the Media Markt brand is synonymous with the latest products in consumer electronics, telecommunications, photography, entertainment, software, and household appliances, all at affordable prices. “Insider has been a great partner for Media Markt. Now we are gaining deeper insights into customer behavior and have the ability to improve every aspect of the customer journey, from first landing to eventual purchase. It’s amazing to see hundreds of visitors coming back to our site after we send the notification. Web push notification is definitely more effective than email marketing.” Vitaliy Panarin Digital Marketing Director 5.10% conversion rate up