According to Gartner, customer experience (CX) is about designing and responding to interactions that surpass customer expectations, boosting satisfaction, loyalty, and advocacy. As technology advances, the bar for intuitive user interactions and usability keeps rising. Achieving a CX that exceeds expectations is increasingly challenging, with ease, speed, and accuracy being key to fostering long-term customer loyalty. CX goes beyond customer service—it’s about creating seamless, efficient, and engaging experiences.

Join for free to read