White Paper
The Next Normal: Outlook for Australian Retail in 2022
The 2022 Australian Retail Outlook highlights key trends driving the retail sector, including post-COVID consumer behaviors that are expected to persist, such as fewer shopping trips with larger basket sizes and increased online sales. Personalization is becoming a "must-have," with consumers expecting retailers to cater to their specific needs. Omnichannel retail, combining online and offline experiences, is now essential, while ESG (Environmental, Social, and Governance) agendas and rising inflation are shaping the future. Retailers must focus on resilience, innovation, and customer-centric strategies.