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Organizing your pricing team for the GenAI era: A framework for modern pricing excellence

Organizing your pricing team for the GenAI era: A framework for modern pricing excellence

KPMG
Pages 10 Pages

KPMG outlines a three-pillar framework—structure, size, and skills—for GenAI-era pricing teams. It recommends AI-driven org design, smaller specialized teams, and AI fluency. Balancing automation with human insight boosts efficiency, strategic value, and pricing excellence.

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