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A REIMAGINED PRICING AND SALES PLAYBOOK
How Office Products Distributors Can Combat Dwindling Sales and Troubling Trends: A REIMAGINED PRICING AND SALES PLAYBOOK WHITEPAPER OFFICE PRODUCTS DISTRIBUTION DYNAMICS Over the course of the past decade, office products distributors have experienced a steady market decline, brought on by low barriers to entry and commoditization. eCommerce is now the norm, for B2B and retail channels alike, with more than 15,000 competitors in the space and Amazon entrenched with significant market share and scale. Furthermore, the market decline has been exacerbated by the recent massive shift to remote work, a trend that is unlikely to subside, as well as digitization, greatly reducing the need for toner and paper, two previously important categories for suppliers.