This fact sheet emphasizes the value of patient surveys in healthcare advocacy, delivered through IQVIA’s Quality Health team. Surveys capture qualitative and quantitative insights to predict outcomes, explain care challenges, evaluate policies, and empower patients. Organizations benefit from evidence-backed strategies to improve services and inform policy. Methods include desk research, structured questionnaires, interviews, focus groups, and workshops. IQVIA supports analysis strategies, narrative reporting, and consultancy services for health and social care providers across public and private sectors. By combining patient voices with robust analytics, IQVIA enables stakeholders to enhance care quality and anticipate future needs.

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