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Winning big in GCC sales events

Winning big in GCC sales events

Braze
Pages 11 Pages

This report examines how major sales events in the Gulf region—such as Ramadan, White Friday, and National Day—drive massive eCommerce growth. It offers five AI-powered engagement strategies: integrating user data, enhancing personalization, targeting anonymous users, continuous testing, and ensuring platform reliability. Braze data shows campaigns with predictive targeting yield up to 3.75× conversion lifts. The guide emphasizes real-time scalability, omnichannel execution, and localized content to maximize sales performance in GCC markets.

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