The October 2022 Aite-Novarica report Special Bonds That Tie Bank Broker-Dealers to Parent Banks by Wally Okby examines the strategic and operational connections between bank-owned broker-dealers and their parent institutions. It explores their role in client retention, segmentation strategies, and investment priorities, highlighting the push toward digital transformation, advisor recruitment, and enhanced financial planning services. The report identifies challenges such as outdated commission models and administrative burdens, offering recommendations to improve efficiency, deepen client relationships, and align broker-dealer growth with broader bank strategies.

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