Retail and consumer goods IT leaders face mounting pressure to deliver seamless digital experiences amid talent shortages, IT complexity, and shifting customer expectations. The report finds 98% say integration influences tech investments, while 73% struggle to find skilled talent. Leaders prioritize employee wellbeing, low/no-code tools, and automation to bridge skills gaps and increase agility. Fusion teams and reusable APIs are driving innovation and efficiency. However, 91% say outdated processes hinder productivity. Security, governance, and customer data transparency are top concerns as leaders work to modernize infrastructure and scale resilient digital strategies.

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