Report

Cloud Transition Strategy, Business Cycle, and Ecosystem Architecture Use Cases for Studio Versus Broadcast Streaming Services

Cloud Transition Strategy, Business Cycle, and Ecosystem Architecture Use Cases for Studio Versus Broadcast Streaming Services

Pages 14 Pages

This IDC Perspective highlights the media and entertainment industry’s shift to cloud services, driven by competition from OTT and direct-to-consumer providers. To meet demand for instant, low-latency streaming and better user experiences, the industry must adopt advanced cloud-native business systems integrated with media operations. Using AI, machine learning, and data analytics will improve automation, efficiency, and monetization. IDC expects the industry to move from hybrid to fully cloud-based operations within 5 to 10 years.

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