Guide

Gainsight’s Guide to Building a World-Class Customer Success Operations Organization

Gainsight’s Guide to Building a World-Class Customer Success Operations Organization

Pages 30 Pages

The Guide to Building a World-Class Customer Success Operations Organization explains how CS Ops has become essential for scaling SaaS businesses by driving retention, adoption, and revenue growth. It shows how CS Ops evolved alongside Sales and Marketing Ops, optimizing processes, data, and technology to reduce churn, improve visibility, and uncover expansion opportunities. Core responsibilities include health scoring, automation, playbooks, and lifecycle management. The guide advises building CS Ops teams early, starting with program managers and admins, and stresses their ROI, showing CS Ops directly impacts Net Revenue Retention, efficiency, and durable growth.

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