To optimize pricing in an inflationary market, retailers should shift from reactive strategies to AI-driven approaches. Traditional methods like matching competitors and focusing on profit maintenance are insufficient in today’s fast-moving environment. Retailers should reassess key items, use data to inform zone-specific pricing, and balance price increases with decreases. Leveraging predictive analytics and maintaining flexibility are essential for success. Revionics' AI-based platform helps retailers strategically manage inflation, delivering competitive pricing while maintaining profitability and customer satisfaction.

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