The second annual Blend ROI study by MarketWise Advisors reveals the significant impact of Blend's mortgage technology on lenders' efficiency and financial performance amidst a challenging market. With a sharp increase in mortgage rates and changing product mixes, technology played a key role in aligning staffing and scaling operations. Blend's platform increased transaction speeds by 37.08% and closing rates by 34.46%, boosting ROI by 11.21% annually. On average, clients saw a $7.95 return for every dollar spent on Blend, with a per-loan financial impact of $636.37. The study highlights the critical value of speedy transactions and operational efficiency in improving lenders' profitability and market adaptability.

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