There is no escaping the reality of inflation because it permeates our lives as everyday consumers. Peeling back a layer of the supply chain, it is clear to see that input price (i.e. cost) inflation is ravaging manufacturers and distributors in the B2B space. Gartner notes in the report 3 Ways to Mitigate Margin Pressure From Input Price Inflation that “74% of CFOs cite lower profitability as the biggest risk organizations face as a result of input price inflation. In response to input price inflation, most executive leaders are taking near-term actions. Few firms are instituting long-term changes that could create a competitive edge. ” This is understandable.

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