Financial services companies use third-party data to improve decision-making, enrich models, and personalize experiences. Combining it with first-party data enables better investment analysis, performance predictions, and targeted marketing. Traditional sourcing via FTP and APIs is slow, costly, and insecure, often resulting in stale data. Snowflake’s Data Cloud solves this by centralizing live, governed data in one platform with no ETL needed. Snowflake Marketplace provides instant access to over 2,100 ready-to-query datasets, reducing costs and complexity while supporting compliance. This empowers firms to unlock insights quickly and securely.

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