Digital commerce in the B2B sector has evolved from a nice-to-have to a necessity, particularly accelerated by the pandemic. It's crucial for B2B companies to offer B2C-like shopping experiences to meet buyers' expectations and stay competitive. With 80% of B2B interactions expected to be online by 2025, maintaining customer satisfaction and attracting new customers requires a robust digital commerce platform. This text outlines 12 imperatives and 28 questions for businesses to assess if their digital commerce solutions meet today's buyer demands, emphasizing the importance of features like ERP integration, multilingual support, personalized pricing, and advanced search capabilities to enhance the customer buying experience and support business growth.

Join for free to read