6sense Confidential Conversational Email Playbook Dive into plays revenue teams use to create & convert more pipeline with generative AI.6sense Confidential • Introduction • About Conversational Email • How Conversational Email Works • 7 Conversational Email Plays for Revenue Teams • Customer Case Studies • Conversational Email Best Practices Table of Contents6sense Confidential Introduction The introduction of ChatGPT by startup OpenAI in late 2022 made a huge splash, boasting the ability to produce all kinds of content — including song lyrics, essays, and stories — from user prompts. With all the excitement surrounding ChatGPT, other big names in tech have quickly followed suite with their own generative AI solutions. And Gartner predicts that by 2025, 30% of outbound marketin

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