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Ebook

ABC's of Data Normalization for B2B Marketers

ABC's of Data Normalization for B2B Marketers

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Pages 11 Pages

This ebook details the essentials of data normalization for B2B marketers, covering issues from varied data sources like web forms and manual uploads. It emphasizes how clean data enables accurate lead scoring, real-time personalization, and ROI measurement, making it crucial for effective marketing.

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