Case Study
Xyngular approached Big Squid to help their existing BI team uplevel their skills
About: Xyngular is a direct sales company that not only sells health products, but also creates opportunities for individuals to build their own businesses by becoming distributors. They are passionate about improving the lives of their customers through the products they sell and the opportunities they create through distributorship. I appreciate that you guys have contributed to keeping my BI team in a spot where they get singled out for delivery above and beyond the requested. - Jeremy Meredith, VP of ITObjective: As they are dependent on both retail sales and distributors to grow their business, Xyngular’s primary use case was forecasting and preventing customer churn. Previous investments in BI provided valuable insight but lacked the diagnostic capabilities necessary to un